These days, it’s so important to spot the difference between real experts and people just faking it. With all the AI-generated content flying around -figuring out who knows their stuff isn’t easy.
Some presenters look like superstars on stage. But when the real conversations start - whether it’s in open forums, roundtables or interview - that’s when things get real.
Let’s talk about how someone can look like an expert - but totally flop when it counts.
THE SHINE OF THE BRILLIANT PRESENTER
Situation. At a big conference, everyone’s buzzing about Eliza - a keynote speaker with amazing stage presence.
- Fake. Eliza steps on stage, wows the crowd with cool visuals and a friendly smile and talks about marketing trends like she’s got it all figured out.
- Real. But when the Q&A starts - she struggles to answer deeper questions. The audience starts wondering: does she really know what she’s talking about?
EPIC FAIL IN OPEN FORUMS
Situation. Jack joins a panel where people can ask the speakers anything.
- Fake. Jack starts strong - throwing out buzzwords and quick answers like a pro.
- Real. Then a tough question comes his way: how to make those trends work in real life. He stumbles, giving a vague answer that leaves the audience unimpressed.
ROUNDTABLE DISCUSSIONS:A TOUGHER CHALLENGE
Situation. At a smaller roundtable, Lily joins industry veterans like Mark for an open chat.
- Fake. Lily kicks things off well - but when Mark shares real-world stories, she starts to struggle.
- Real. When it’s her turn, Lily leans on memorized phrases - but they don’t fit. Mark’s practical experience makes her input seem shallow - and she fades into the background.
THE LIVE INTERVIEW:PRESSURE COOKER MODESituation. Oliver gets invited to a podcast hosted by Sara to discuss the future of marketing.
- Fake. Oliver comes prepared with notes - thinking he’ll crush it like he did on stage.
- Real. But Sara throws him a curveball. She asks about AI ethics. Oliver fumbles - and can’t give a clear answer. The audience picks up on it: he might be good with presentations - but the depth just isn’t there.
CONNECTING, NOT DIVIDING
Situation. Determined to do better - Maya attends a workshop run by a coach focused on open communication.
- Fake. Maya thinks all she needs is to polish her delivery.
- Real. But in the workshop - she learns something deeper: it’s okay not to have all the answers. By practicing open dialogue and listening to others - she realizes vulnerability helps build stronger connections. Now, she’s ready to show up as her real self in future conversations.
TIPS AND TECHNIQUES
It’s not just about 'looking good'. It’s about showing up with real insights - and building true connections.
Here’s how you can make sure you’re the real deal:
- Talk with people not at them.
- Admit what you don’t know. Being honest earns trust.
- Stay curious and ask questions. That’s how you grow.
At the end of the day - it’s simple.Focus on:
- Real conversations
- Real learning
- Real connections
Remember: Be real. If you fake it - people will figure out sooner or later.
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