Mobile Legends Philippines hopes the partnership with convenience store Lawson will strengthen the relationship with MPL fans in the Philippines and bring them closer to their favorite teams.
Japanese convenience store franchise Lawson Philippines has partnered with Mobile Legends: Bang Bang Professional League (MPL) Philippines with 12-ounce team-branded cups.
With the upcoming tournament MPLPH Season only eight days away, fans can show their support through any purchase of 12-ounce Houseblend Iced Tea or Lawson Blends Iced Coffee at Lawson stores.
Additionally, every purchase of the team cups includes redemption codes for MLBB in-game items.
Fans can choose from the eight cups that represent each of the participating teams: Blacklist International, Bren Esports, ECHO, Nexplay Evos, ONIC Philippines, Smart Omega, TNC Pro Team, and RSG Philippines.
Each purchase will also be tallied through a weekly leaderboard to determine each team’s popularity across Lawson stores in the region.
Matt Jaron, Business Development Lead at MPL hopes the partnership will strengthen the relationship with MPL fans in the Philippines and bring them closer to their favorite teams.
“We look forward to partnering up with more lifestyle and convenience brands, as part of our long-term investment in the Philippines,” Jaron said in a statement.
Season 8 was rescheduled from its earlier date of August 13 due to the Covid-19 lockdown in Metro Manila.
Now the season begins on August 27 and concludes with the Playoffs.
Tags: #esports, #MobileLegendsPhilippines, #conveniencestore, #Lawson, #collaboration