The "Bayani Ka" activity book is a comic-inspired interactive book for kids that aims to instill in children knowledge of road signages and get them familiar with safety features of the roads, especially on the expressways.
With the launch of its “Bayani Ka” activity book, Metro Pacific Tollways South (MPT South), the subsidiary of Metro Pacific Tollways Corporation (MPTC), hopes to instill a culture of road safety, especially among children, through the launch of its "Bayani Ka" activity book.
During the book launch held last September 29 at the Paranaque City Library, MPT South introduced “Cavi,” a 7-year-old grade school student and main character of the book who learned road safety practices in the story and going as far as sharing it to his friends in school, thus equipping them tools on how to better navigate the roads.
The "Bayani Ka" activity book is a comic-inspired interactive book for kids that aims to instill in children knowledge of road signages and get them familiar with safety features of the roads, especially on the expressways.
It also has quizzes, coloring pages, word searches, and other activities that will help boost their developmental skills.
The activity book will be distributed to different elementary schools, DSWD children's centers and shelters for vulnerable youth, and public libraries in the host communities of MPT South in Metro Manila, Cavite, and Laguna.
"MPT South will continue to work to improve road safety and safe journey of children who have a higher risk to road traffic injuries, especially now that children have begun face-to-face classes after a two-year lockdown,” Arlette Capistrano, MPT South Assistant Vice President for Communication and Stakeholder Management, said during the launch.
“This book is also a testament of our commitment in MPTC’s support to UNICEF’s joint effort in Child Road Safety will contribute to the achievement of Sustainable Development Goals 3.6 to halve the number of global deaths and injuries from road traffic incidents, and 11.2 to provide access to sustainable transportation systems for all, improving road safety and public transport, with special attention to the needs of vulnerable populations, including children,” she added.
MPTC is the biggest toll road builder and operator in the country. MPTC's domestic portfolio includes the concessions for the Manila-Cavite Expressway (CAVITEX), the CAVITEX C5 link, the Cavite-Laguna Expressway (CALAX), the North Luzon Expressway (NLEbX), the NLEX Connector Road, the Subic-Clark-Tarlac Expressway (SCTEX), and the Cebu-Cordova Link Expressway (CCLEX) in Cebu.
Tags: #tollroads, #roadsafety, #MetroPacificTollwaysCorporation, #corporatesocialresponsibility