Justine Luzares’ Journey from Leyte to Viral Fame
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Justine Luzares’ Journey from Leyte to Viral Fame

Feb 10, 2026, 7:07 AM
Joyce Kahano-Alpino

Joyce Kahano-Alpino

Writer

In the quaint town of Albuera, where verdant rice fields stretch toward the horizon and the rhythm of community life is slow but steady, one of its own has become an unlikely cultural export.

Justine Luzares, a son of this Eastern Visayas municipality, has risen from local talent to a nationally recognized content creator, all by wielding nothing more than a camera, a sharp wit, and an uncanny knack for accents.

Born and raised in Albuera, Leyte, Luzares’ early fascination with performance didn’t start on stage or in front of a classroom. Instead, it began with his love for movies.

As a young student, he mimicked lines and accents from Hollywood films such as Troy (2004), a practice he later honed into an impressive skill set that would define his online persona.

Today, Luzares is best known for his viral TikTok character, the “Chismosang Marites” which is a caricature of the quintessential Filipino gossip neighbor, delivered in a flawless British accent that has earned him widespread attention across social media.

His comedic sketches, often blending relatable Philippine humor with theatrical flair, have attracted followers not just for laughs but for the creativity and commitment he brings to every performance.

Before the fame, Luzares was a dedicated student at Visayas State University, where he graduated cum laude with a degree in Agribusiness.

Despite his academic achievements, it was the burgeoning world of digital content that unlocked his potential to entertain and connect with audiences beyond his provincial roots.

Now based in Manila and balancing a professional career in the business process outsourcing industry with his creative pursuits, Luzares represents a new generation of Filipino talent, one that bridges traditional aspirations with modern platforms.

His ability to transform everyday observations into humorous, engaging content reflects not only his artistic instincts but also the values of humility and resilience imbibed from his upbringing in Leyte.

Luzares’ success story resonates with many in Albuera and beyond, that creativity combined with authenticity can transcend geographical boundaries, giving voice and visibility to those who dare to entertain, inspire, and remain true to their roots.


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