COMCO Southeast Asia, the trailblazing New PR and Smart Social agency under the esteemed COMCO Mundo League of Enterprises, has capped off 2023 with resounding success on the global stage. Recognized by prestigious international award-giving bodies, including the MarCom Awards in the USA, ICCO Global Awards in the UK, and Campaign Asia-Pacific Awards in Hong Kong, COMCO Southeast Asia, and its partner brand Century Tuna have reaffirmed their commitment to excellence and innovation.
The MarCom Awards 2023, a pinnacle for marketing and communication professionals, bestowed the Platinum Award for Strategic Communications upon COMCO Southeast Asia and Century Tuna for their "Saving Our Seas" initiative. This groundbreaking effort by Century Tuna aimed at combating plastic pollution in the Philippines resonated globally, earning accolades for its creativity and community impact.
In addition to MarCom's recognition, the "Saving Our Seas" initiative stood out as a strong contender for Best Purpose Campaign at the ICCO Global Awards 2023, placing COMCO Southeast Asia and Century Tuna as the lone Philippine representatives among global finalists. The ICCO, based in London, annually acknowledges excellence and effectiveness in public relations worldwide, making this recognition a testament to the campaign's global significance.
Further solidifying its presence on the global stage, COMCO Southeast Asia was named a finalist for PR Agency of the Year in the Campaign Asia-Pacific Awards 2023. This prestigious accolade, which recognizes leadership, management excellence, and outstanding business performance in PR consultancy, reaffirms COMCO's commitment to elevating the industry's standards.
Under the leadership of Group Chief Executive Director Ferdinand L. Bondoy, COMCO Southeast Asia has emerged as an industry frontrunner. The agency's strategic focus on New PR—strategy-based, content-driven, channel-agnostic public relations—and Smart Social—an integrated approach maximizing digital and social channels—has propelled them to the forefront of the fast-changing PR landscape.
Bondoy expressed gratitude for the international recognition, stating, "We are extremely honored that these internationally acclaimed award-giving bodies have noticed our works. With our works being recognized worldwide, we know that together with our brand partners, we can reach communities, not only in the Philippines but globally through Meaningful Storytelling."
As COMCO Southeast Asia continues to champion meaningful storytelling, social change, and inter-regional collaboration, their global recognition is a testament to the agency's commitment to excellence and innovation in PR and Smart Social.
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