Gucci and Billie Eilish bring ‘Happier Than Ever’ vinyl and nail collection photo gucci
Collaboration

Gucci and Billie Eilish bring ‘Happier Than Ever’ vinyl and nail collection

Dec 6, 2021, 7:22 AM
Nicole Pulido

Nicole Pulido

Writer

The 19-year-old artist may be one of the brand’s most celebrated advocates alongside Lil Nas X and Lana Del Rey, ushering in a renewed sense of edge and Gen-Z Cool to an old house.

Need a chic and hip look for the holidays? Maybe a little luxury and cool nail design will help!

Taking on yet another beauty venture, Billie Eilish, the “Happier Than Ever” singer, has fittingly joined forces with Gucci on a limited-edition gift box containing a vinyl record of her latest album and sheets of Gucci nail art stickers.

As a gorgeous Gucci girl—thanks to an ongoing collaborative friendship with creative director Alessandro Michele—the star’s latest endeavor with the Italian home looks just fine.

The partnership explores the talent of Billie Eilish and hinges on the artist’s embrace of authenticity.

A multi-colored disk, composed of plastic scraps from the album’s first vinyl press run, hints at the singer’s sustainable leanings, while a psychedelic pattern covers the limited-edition box.

Alongside the physical album are custom Gucci nail-art stickers, highlighting the house’s timeless iconography like bold logos and its signature GG monogram.

Nail art is a response to Eilish’s debut at the Grammys in 2020, in which the star was decked out head-to-toe in a sticky green Gucci ensemble: from the baggy tracksuit to her acrylic fringes.

The 19-year-old artist may be one of the brand’s most celebrated advocates alongside Lil Nas X and Lana Del Rey, ushering in a renewed sense of edge and Gen-Z Cool to an old house.

The full Happier Than Ever limited-edition vinyl box set designed by the pop star’s friend and creative director of Gucci Alessandro Michele.

The new version of the album made by Gucci will be sold only at the Paris flagship royale in Paris, at the Berlin kurfürstendamm in Berlin, in Milan in via Montenapoleone, at the Madrid Serrano in Madrid, at the London sloane flagship in London, at the Beverly Hills flagship in Beverly Hills, the Gucci wooster in New York, the Sydney flagship store and Westfield in Sydney, plus the Shinsaibashi daimaru satellite in Osaka and the Gucci shinjuku flagship in Tokyo.

Tags: #collaboration, #BillieEilish, #Gucci, #nailart


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