Disney Co. ties up with Asian content creators
Movies & Television Series

Disney Co. ties up with Asian content creators

Dec 27, 2022, 7:10 AM
Nicole Pulido

Nicole Pulido

Writer

More Asia-Pacific titles to come in Disney+ next year such as Korean and Japanese dramas and k-pop related programs.

Walt Disney Co. has more in store for next year as it disclosed its upcoming expansion plan by increasing and focusing on content creation and distribution in the Asia-Pacific region.

To target local audiences, the company announced collaborations with Asian content creators and presented over 50 new theatrical and streaming content from Marvel Studios, Walt Disney Animation Studios, Pixar and Lucasfilm, and over 45 new Asia-Pacific titles from Disney+ and Disney+ Hotstar, during the Disney Content Showcase 2022 APAC in Singapore last November.

“Today’s showcase will bring to life how we are serving viewers in every market with globally branded content like Disney, Marvel, Star Wars and Pixar, as well as locally produced stories that resonate, while taking the best of those stories global,” Luke Kang, president of the Walt Disney Company Asia-Pacific, said in an opening speech at the showcase.

After releasing highly anticipated originals this December such as Big Bet and Connect, the company revealed that more localized content, such as Korean dramas and Japanese animations, will be added in hopes to crack the global market, reported South China Morning Post.

“Our aspiration is for stories from the Asia-Pacific region to be a key pillar for the Walt Disney Company’s next 100 years – and to continue to move the hearts and minds of audiences worldwide,” he added.
“And in 2023, we will continue to focus on scripted dramas with A-list stars and top-rated talents. We’ll also launch more K-pop music-related programs, following the tremendous success of our exclusive BTS content on Disney this year.”

Included in the expansion is with the publishing house Kodansha after working for 70 years together in the publishing space will now move its partnership into the world of anime.

An expanded collaboration will include licensing exclusive SVOD anime titles based on manga produced by Kodansha, beginning with “Tokyo Revengers: Christmas Showdown Arc” that will launch exclusively on Disney+ and Disney+ Hotstar in January of 2023.

Tags: #Disney, #kdrama, #anime


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