Local food brand But Better serves appetizing vegan fast food
Food and Lifestyle

Local food brand But Better serves appetizing vegan fast food

Jun 15, 2021, 9:45 AM
Erin Fay Ocampo

Erin Fay Ocampo

Writer

But Better Restaurant is taking the necessary first step to take the vegan culture in the Philippines upward so that many more people will switch to this kind of lifestyle.

But Better is dedicated to making the vegan experience just as appetizing as eating meat. It aims “to contribute to the limited plant-based options in the fast-food scene.”

Founder and Chief Creator Christine Cruz said, “We Filipinos consume fast food on average of two to three times a week. Given how detrimental the process to produce meat is and its contribution to carbon emissions, we were challenged to create a possible solution.

“To help lessen possible impact with great tasting plant-based fast food, we created all of our products in-house from patties to chickun sauces, and more. We know that comfort food can be the easiest solution.”

The restaurant serves vegan burgers that are akin to beef, fish, and chicken using tofu and mushrooms.

It also serves plant-based mac and cheese with vegan bacon, not dog sandwiches, veggie chickuns made of deep-fried jackfruit, and other interesting dishes.

“We grew our following organically and we got mostly good feedback and return,” Cruz says. “Customers mostly thought that the items tasted like meat.”
“It is good for your body, we don’t preach or judge anyone at all but I think it’s scientific and general that it can only do you more good than bad,” she adds.
“Second, the undeniable impact on our planet study says we might not be able to save our planet in its current condition but at least we can lessen the impact for an extended future. Last but definitely not the least is to help support/give livelihood to our local producers as they are the ones we should all be grateful for.”

But Better is taking the necessary first step to take the vegan culture in the Philippines upward so that many more people will switch to this kind of lifestyle.

For Cruz, embracing plant-based options should be done first by food brands and restaurants, and people will soon follow once they discover that vegan food is not bad at all. (EFO)

Tags: #dining, #restaurants, #ButBetter, #vegetarianism, #sustainability


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